Book report on Creativity, Inc., by Ed Catmull, chapter thirteen. Dougie's scheme: shut school for a day and complain, call it Notes Day. Abe: Pixar did that in 2013 to cut film costs ten percent; four thousand emails, a thousand ideas, cut to 120 topics. Scarf: the hottest topic was making a film even cheaper. Tommy learned that the boss read out two and a half pages of complaints about himself, and the payoff was that people dared to speak. Dougie will go first.
Chapter thirteen of Creativity, Inc.: on March 11, 2013 Pixar shut for a day, Notes Day, to find how to cut film costs by about 10 percent; 4,000 emails with a thousand ideas were cut to 120 topics, the most popular being how to make a film even cheaper, John Lasseter opened by reading two and a half pages of criticism of himself, and Catmull says the biggest payoff was that it became safer for people to say what they thought.
On the book: Creativity, Inc. by Ed Catmull, with Amy Wallace
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Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Random House · Jan 1, 2014
