A case study from Prediction Machines: what happens to Amazon's business model when its guesses get good enough to ship before you shop. Dougie has a plan.
The book's Amazon thought experiment: recommendations are right one time in twenty today, but turn prediction accuracy up far enough and it pays to ship goods before customers order them, with returns collected weekly; Amazon patented 'anticipatory shipping' in 2013.
On the book: Prediction Machines by Ajay Agrawal, Joshua Gans, Avi Goldfarb
▶ Keep watching in the feedStarring
Tags
Source
Prediction Machines
Harvard Business Review Press · Jan 1, 2018
